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Pakistan’s Travel and Tourism Industry Growth


After operation Zarb-e-Azab the security situation is getting better in Pakistan and this is the reason tourism industry has started booming.

Foreign and domestic travelers visiting the northern areas have been helping create new jobs in the tourism industry. According to statistics in 2015, Pakistan’s tourism industry contributed 7% to GDP.

Social and economic indicators predict that in the coming years a greater number of foreign tourists will visit Pakistan. Hotel room booking and air tickets sale have already started increasing.


Hotel Occupancy:

“The rate of hotel occupancy has surged to 80% across the country compared to 35% before the current calendar year started,” said Beach Luxury Hotel Director Business Development Rehan Wahid.

Express Tribune newspaper states that. “Hotels in Islamabad and Lahore are fully booked most of the days. However, this is yet to happen in Karachi,” he said.

After CPEC’s (China-Pakistan Economic Corridor) launch, new hotels are under construction including many 5 star hotels. Pearl Continental Hotel has already been accommodating visitors in its 250 rooms.

Air Travel:

Pakistan air industry is the fastest growing in the world according to the IATA (International Air Transport Association) as PIA is adding new aircraft.

Domestic Air travel has grown in Pakistan at 9.5% which is quite high compared to 4.1% average world domestic air travel growth.

New airports including Islamabad International Airport is under construction.

A new airline “Serene Air” has been granted a license by the air travel authority to establish a private airline in Pakistan, as said by sources from the aviation industry.

Although there are many aspects of the tourism industry which need improvement for further success, it still generates more than the tourism industry of India which has generated $120 bn in 2015.


image source

  • tours: dawn
  • hotel-1: ExpressTribune
  • tourim-1: South Asia Terrorism Portal

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Muzammil Baig
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